Cookie Policy

Effective Date: September 4, 2019

A cookie is a piece of data that may be stored in the browser you use to access ATHLETIC, which enables features and functionality. It allows our website to “remember” your activity or preferences over a length of time or during a particular session. If you're signed in to ATHLETIC’s sites such as AthleticNET, AthleticTV, AthleticLIVE, RunnerSpace, Dyestat, Coaches Choice and Athletic Timing, cookies allow us to show you the right information and personalize your experience.

Some of the cookies we use have been developed and deployed to facilitate our provision of the service. These are known as first-party cookies. We also utilize third-party cookies, which are built by our third-party vendors and employed on our website, and are explained further below.

How does ATHLETIC use cookies?

We use session cookies and persistent cookies. Session cookies are temporary cookies that are not stored in your browser beyond the session in question. They are used for authentication and security purposes and to ensure the effective and necessary functioning of the ATHLETIC features which you are utilizing. We may also use a session cookie to remember your preferences when viewing the site. These session cookies are erased when you exit your browser.

Persistent cookies are those placed on your browser for a pre-determined length of time when you visit this site.

First-Party Cookies

We developed and use cookies via our website to authenticate users, block malicious use of login credentials and shield unauthorized access to member data. We also developed and use cookies to collect information on websites and apps usage in order to understand and improve ATHLETIC. These cookies also help us learn how well our website and app operate across different locations and identify any issues in the operation and provision of our products.

Third-Party Cookies

We also permit the setting of third-party cookies on our website. These assist us in measuring and understanding how our products are used and how they can be optimized. We may also receive other analytics information from these third parties.

Some of these cookies are advertising cookies, which we employ to serve relevant ads to users who have already visited our website. Here are some of the cookies used for advertising purposes: Google Adx, Appnexus, Rubicon, Facebook, Twitter and Prebid.org. Ads appearing on our site may be delivered to Users by advertising partners, who may set cookies. These cookies allow the ad server to recognize your computer each time they send you an online advertisement to compile non-personal identification information about you or others who use your computer. This information allows ad networks to, among other things, deliver targeted advertisements that they believe will be of most interest to you.

Other cookies are used to assess performance and analytics, or to perform business research. Here are some of the cookies we use for performance, analytics and research purposes: Google Analytics, Quantcast, Comscore and Crazyegg.

Third-Party Opt-Outs: Users may find advertising or other content on our Site that link to the sites and services of our partners, suppliers, advertisers, sponsors, licensor and other third parties. We do not control the content or links that appear on these sites and are not responsible for the practices employed by websites linked to or from our Site. In addition, these sites or services, including their content and links, may be constantly changing. These sites and services may have their own privacy policies and customer service policies. Browsing and interaction on any other website, including websites which have a link to our Site, is subject to that website's own terms and policies.

You can manage third-party advertising preferences for some of the third parties we work with to serve advertising across the Internet by clicking here and by utilizing the choices available at http://www.networkadvertising.org/managing/opt_out.asp and http://www.aboutads.info/choices and you may opt out of Prebid.org Publisher Common ID by clicking here. You can opt out of Facebook collection here. You can opt out of Google analytics here, and adjust other Google privacy settings here. Twitter also uses conversion tracking and tailored audience products for advertisements. You can modify your Twitter privacy settings here. Google's use of the DART cookie enables it to serve ads to Users based on their visit to our Site and other sites on the Internet. DART uses "non-personally identifiable information" and does NOT track personal information about you, such as your name, email address, physical address, etc. You may opt out of the use of the DART cookie by visiting the Google ad and content network privacy policy.

Managing and refusing the use of cookies

Most browsers allow you to choose whether you wish to accept cookies. Different browsers make different controls available to you and so we provide links below to popular browser instructions on how you can do this. Generally, your browser will offer you the choice to accept, refuse or delete all cookies, or third-party cookies on a website, or those from specific websites. However, if you restrict our capability to set cookies, you may limit the full functionality of ATHLETIC, which will make some of our services and features unavailable to you.

Do Not Track (DNT)

We may not recognize Do-Not-Track (“DNT”) signals from your web browsers or device. This is because there is not yet a universally accepted standard on how to interpret and respond to DNT signals, which often conflict with other settings. If and when a standard is established, we will re-examine how we can appropriately respond to DNT signals.

Changes to this policy

This policy may change from time to time, so it should be reviewed frequently for the most up to date cookie information. We will notify you of any changes by updates to this page.